AI Insights · Timothy · July 2025
Top 5 iOS Personal Finance Apps in Estonia: Q2 2025 Analysis
Explore the performance trends of the top personal finance apps on iOS in Estonia for Q2 2025, based on Sensor Tower data.
In the second quarter of 2025, the performance of top personal finance apps on iOS in Estonia showcased varied trends in downloads and revenue, according to Sensor Tower data. Here's a closer look at the top five apps in this category:
Bilance - Your Money & Budget experienced fluctuations in weekly revenue, initially peaking at about $1.7K at the end of March, then dipping, and finally rising again to $1.6K by the end of June. Weekly downloads showed a slight decline overall, starting at 104 and ending at 26.
The app Splitwise demonstrated a steady increase in downloads throughout the quarter, with numbers rising from 165 to 204 by the end of June. Revenue also saw an upward trend, reaching $182 in the third week of June.
For YNAB, weekly downloads maintained a low but consistent range, while revenue peaked at $132 in late April before stabilizing around $15 to $23 toward the end of the quarter.
Monefy: Money Tracker showed sporadic revenue peaks, particularly in early June with a jump to $127. Downloads, however, remained relatively stable, fluctuating slightly around the 30-50 range.
Finally, Spendee Budget App & Planner had modest download numbers, with a slight uptick in late June. Revenue saw modest peaks, notably $56 in early June, before tapering off.
For more detailed insights and trends, visit Sensor Tower's platform.
